Commercial Video Production
benefits
Snowy Peak Films aims to change the way companies can access traditional media (Televisions) giving smaller local companies a chance to tap into this extremely successful advertising medium. Creating commercials and airing them on “Broadcast” TV is a strong and reliable strategy proven over decades to improve a company’s brand awareness and get an audience to buy your product or service. For many companies, this is a cost-prohibitive proposition as commercial production is traditionally expensive and the media buy to air the commercial can be extremely expensive. The value is in the repetition of the spots and the potentially large audience.
Connected TV, or CTV, has been gaining popularity for several years. Services such as Hulu, YouTube TV, and Fubo have gained a massive audience share. They are quickly becoming the dominant form of television services surpassing Cable, Dish, and over-the-air broadcasting.
EMARKETER forecasts that CTV user penetration in the US will be over 80% for ages 25 to 54 and over 75% for ages 12 to 17 in 2024.
Key target demographics are the largest group to make the switch from Linear TV making CTV a valuable advertising platform. To add to the value is the ability to advertise to a tight target market. Selecting zip codes that fall within one’s direct target market is a huge advantage and helps raise the value of marketing. The ability to track who actually sees your ad provides a targeted ROI strategy and allows for easy adjustments to be made. All of this makes CTV commercials not only appealing but attainable.
Snowy Peak Films has created Video Content packages that allow companies with smaller budgets to move into traditional television commercial marketing. We understand value so we put together a series of packages creating high-quality, message-focused ads that speak directly to your target audience without costing a fortune. Our goal is to help you grow your business. The best way for us to do that is to make high-level marketing videos attainable.
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Video Content
Packages
Sapphire Package
$9,499 (Best Value)
- This package includes:
- Pre-production and Script Writing for 2 different commercials
- Full-Day Production – Up to 2 nearby locations
- 4 Crew Members
- Director
- DP
- Gaffer
- Grip/Audio Tech
- 2x:30 second spots
- 2x:15 second spots
- 2x:06 second spots
Gold Package
$7,499
- This package includes:
- Pre-production and Script Writing for one commercial
- Half-Day Production – One Location
- 4 Crew Members
- Director
- DP
- Gaffer
- Grip/Audio Tech
- 1x:30 second spots
- 1x:15 second spot
- 1x:06 second spot
Starter Package
$5,999
- This package includes:
- Pre-production and Script Writing for one commercial
- Half-Day Production – One Location
- 3 Crew Members
- Director
- DP
- Grip/Audio Tech
- 1x:30 second spot
- 1x:06 second spot
Stock Footage Package
$2,499
- This package includes:
- Pre-production and Script Writing for one commercial
- $500 credit for Stock Footage purchase
- $150 credit for Professional Voice Over
- 1x:30 second spot
CTV and OTT
Local Television and Digital Advertising
Connected TV and Over-The-Top marketing are the fastest-growing marketing platforms. 89% of the U.S. is streaming CTV. That’s 225 Million Adults currently using CTV as their primary source of television. Connected TV IS TV. It’s just a different access point. Instead of traditional sources such as over-the-air, satellite, or cable, people are streaming through services such as Hulu, Fubo, and YouTube TV. These services give you the same access to the major networks but without needing a wall-connected cable and can be viewed on other devices such as tablets and smartphones. Many legacy television studios have created their own streaming platforms. Disney has Disney+, CBS has Paramount+, and NBC has Peacock to name a few. All have unique programming and carry some, if not all, of their network shows. In fact, several major sporting events are only accessible via CTV. Thursday Night Football is accessible only on Prime Video, and Peacock has aired exclusive NFL game broadcasts. ESPN+ has become a great source for smaller-market college games like Northern Colorado or Montana.
The best part is they have their own advertising platforms with hyper-focused lower-cost options. These options make TV advertising accessible for small businesses that don’t need the reach of major corporations. AND they have built platforms for companies to offer marketing packages that showcase YOUR brand in your desired market to your desired demographic without going through the networks. Snowy Peak Films is a proud partner with Sympler Digital Marketing. Sympler takes the guesswork out of CTV or OTT services by helping you target your desired audience at affordable prices. When working with Sympler, you get access to a dashboard showing you where your commercial is being delivered and the viewing rates. These are real numbers, not assumption-based methodologies. They match 100% of delivered impressions to household IP addresses reporting real outcomes accurately. They provide additional valuable insights such as: Web visits by page, A/B creative testing by response, Day of week and daypart responses, reach, optimal response frequency data, response over time, and geo response. All of this is verified through Oracle Moat; a Third Party Verification service providing valuable information to track the ROI of your marketing efforts.
Snowy Peak Films is thrilled to announce a partnership with Sympler. We have created packages to create engaging commercial content that can be used with both CTV and OTT campaigns. We are a one-stop solution for taking your vision and getting it in front of your potential clients with both television ads as well as traditional internet marketing such as pre-rolls and Facebook advertising.
Introductory Package
$9,950 (Limited Time Offer)
- This package includes:
- Pre-production and Script Writing for one commercial
- Half-Day Production – One Location
- 3 Crew Members
- Director
- DP
- Gaffer
- 1x:30 second spots
- 2x:06 second spots
- 1 Month placement on CTV or OTT platforms with up to 100,000 impressions guaranteed.
- Additional months billed at $3500/month
REVIEWS
OUR CLIENTS SAY
Our Value Proposition
WHY WE’RE DIFFERENT:
At Snowy Peak we understand that video is an investment. Our goal is to make sure the videos we produce are of great value. To do this we focus on efficiency and utilizing our time on set to capture the most footage possible.
Value-Oriented Approach: Snowy Peak emphasizes the importance of providing value to clients by ensuring efficiency during shoots and maximizing the footage captured. We know the world has changed and there are multiple outlets for each video created. Because of this, we take a modular approach and break videos up into shorter segments that can be used on social media while at the same time being edited together to form one cohesive video.
Modular Video Production: Recognizing the diverse range of platforms and outlets for video content, Snowy Peak adopts a modular approach. This involves breaking down videos into shorter segments suitable for social media while also maintaining the ability to combine them into a cohesive whole.
Maximizing Output: Snowy Peak aims to generate multiple videos from a single shoot or, at the very least, collect extra footage to facilitate future video creation. This strategy optimizes resources and ensures longevity and flexibility in content creation.
Ownership of Footage: Clients retain full ownership of all footage captured by Snowy Peak, ensuring they have complete control over their projects. Snowy Peak requests the ability to use the videos for promotional purposes, a reasonable request considering they were the ones who produced the content.
Overall, our approach is client-centric and adaptable to the evolving landscape of video content consumption. By prioritizing efficiency, modularity, and client ownership, we aim to deliver maximum value to our clients
Mission
To create a simple stress-free process that results in engaging videos that work!
Vision
To offer our clients that best value, creativity, and quality for their investment.
