The Wilhite Law Firm contacted Snowy Peak Films 3+ years ago with the unique challenge of taking a long-standing Personal Injury Attorney firm and introducing a new managing partner after 45 years, Rob Willhite. The Sawaya Law Firm was a very established brand in Denver and well known throughout the mountain west region as one of the top Personal Injury firms. We were asked if we could produce a different style of commercials in a way that fits Rob’s personality. The keys being an emphasis on quality and lifestyle while maintaining the integrity of the firm. Rob also started a second office in Dallas, Texas so we also traveled to Dallas for a commercial shoot in 2023.
We brought a unique lifestyle approach to the PI Attorney market in a crowded Colorado advertising space. Taking the time to get to know our client, his passions, and his personality, allowed us to bring a unique and more human side to what is traditionally a very cookie-cutter commercial genre. Utilizing a cinematic lifestyle approach we began by filming outside where Rob enjoys many of Colorado’s activities. We related the hard work and effort of Cycling and Trail Running to what it takes to be a successful lawyer. We used the natural beauty of the mountains as well as some picturesque locations around Denver to emphasize how local and invested in the community the law firm is. At the same time, we shot inside their office building but with a focus on lighting and movement to raise the quality and show the natural beauty of their facility. All of this helped to create unique and impactful commercials.
he commercials have been extremely well received and we have built a great relationship with the firm. We are currently in the process of creating a new set of commercials and building on our previous success.
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Snowy Peaks Films can help you with all your video production needs – packages starting at a budget of only $5,000! Harness Denver’s top creative video production agency and have us turn your vision into a beautifully cinematic and captivating video!
Chad is an Emmy Award Winning Motion Graphics Artist with over 20 years of experience in the television news and video production industry. At an early age he loved to draw and create. While in high school at the age of 16 he landed his first professional art job working as a Caricature artist. Later he went on to own an airbrush retail company and has transitioned his skills as an artist into his motion graphics work. He is a self-taught VFX and Motion Designer with an emphasis in Adobe After Effects. Chad has a strong foundation in storytelling and thinks outside the box to challenge himself and make his work come to life. Chad is currently the owner of Pixel Beer Media and works alongside Snowy Peak Films to create engaging visual effects and motion graphics.